An agreement with Lucas Oil gives the US oil manufacturer branding rights over the left lane at the Shakespeare County Raceway. The move formalises a working relationship with the Warwickshire drag strip that stretches back for over five years.

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Lucas Oil the US manufacturer of oils, lubricants and additives has confirmed that it will be an official sponsor of the left lane at Shakespeare County Raceway (SCR) next season.

Shakespeare County Raceway Event Manager, Jerry Cookson says that most of the teams already use Lucas Oil and because so many of them are sponsored in some form or another by the American lubricants giant, it will make a lot of drivers and teams feel at home:

“Lucas Oil has been a prominent supporter of this family run drag strip for over five years. What this agreement does is formalise our working relationship. It identifies the Shakespeare County Raceway name with a brand that’s associated with motorsports, worldwide.”

A 2017 event calendar for the six-month season has just been published (www.shakespearecountyraceway.co.uk). It opens on the weekend of 25-26 March 2017, with a Season Opening Shakedown Public Track Day. New events for 2017 will aim to attract new faces to the track and the sport.

Drivers of Japanese vehicles will be among those targeted by a Pro Street Drag Series Time Trial in June which will be held over 5 rounds over the raceway’s Public Track RWYB Weekend.

Lucas Oil Products managing director Les Downey said:

“Motorsport fans drive cars and motorcycles to get to and from the drag strip. They all use oils and although not all of them know it, they need to use additives, too. We will be making that point strongly, throughout the season.”

He added:

“The Lucas Oil brand is associated with motorsport and with motorsport winners. Our new product schedule for 2017 is under way, so this agreement to sponsor the left lane at Shakespeare County Raceway comes at the right time, is in the right place and is perfect timing for us.”

More from www.lucasoil.co.uk or www.shakespeare ENDS.